Instagram store: learn how to tag your products

This is how many people see Instagram today: a great door to life inspiration and material desires. With the store function active here in Brazil, brands are no longer shoppers wanting to come true in a few taps of the phone. Completing in-app purchases completely changes the way we view sales opportunities on the web.

So if you have a brand or product profile and want to increase your sales, So Buy Instagram Followers Uk to increase your sales.

Where can I use the purchase function?

This feature is currently available for Instagram Business Accounts , which are located in countries authorized by the platform. With it, you will be able to tag images published in both Feed and Stories. That is, double visibility!

Before starting the whole process, remember two very important steps:

First steps to approve your account

Initially with unique content and specific information that a real business must have to gain store approval.

We know how much Instagram still depends on the information it shares with Facebook, so the most important step for approval begins with creating a catalog. Depending on the application itself, this catalog can be created and managed by Business Manager, a Facebook store page, or other platforms such as Big Commerce , Shopify, and CloudShop.

We will teach you how to create in all three formats and add a payment method as easily as possible.

Create a catalog by fanpage

Our first step was to create a fan page where we could add the store feature. Some accounts are already enabled in the sidebar, but if your page doesn't have it, click Settings . Then select Templates and Guides .

Click Add a tab and the store option will be there waiting to be activated.

After adding this tab, you need to enable the feature that makes it visible on the page. After that, the whole process is ready to start.

The shop tab is visible on the home page, just in the right corner.

After clicking continue, you will have two options to pay: People can contact you to buy the product or pay through an external link.

Attention: The Message to buy option does not fit your business in the Instagram product tagging module. By selecting the way to close deals, you won't be able to change it unless you delete and redo this whole process again, okay? So choose safely.

After choosing the currency, your store will be ready to receive products.

Create catalog by manager

This is the way to use the catalog that we recommend the most. Because we're still not sure what the specific criteria are for an account to be approved as a store, but we think the closer you are to a business account, the easier it will be to approve.

Therefore, when using Business Manager click Business Settings and then select the option for Data Source . You will see several options, but the one you are looking for is Catalogs

If you don't have a catalog, click Add , which is exactly in the middle of the page.

Choose option Create a new catalog and add the desired information for the products.

Remember: As much as the administrator allows several categorizations, some of them are not available for our region. So do not forget to confirm in Facebook Advertising Policies before creating them.

Create ecommerce catalog

Through online stores like Shopify, BigCommerce or CloudShop, you can also do this interconnection. Is that each of them has a specific complement for social networks, such as Facebook and Instagram.

In Shopify, for example, we can create a free account for up to 14 days to activate a store, enter products, and add social media plugins.

Once you have confirmed the plugins, you can use the links in the store to finalize your product purchase.

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Add payment link

The purchase closing links are a very important part of your catalog, after all, it is with them that the consumer will get more information about the product and will be able to close their sales on Instagram.

Are you a seller and already have an e-commerce set up? Even better! Because your product link on that page can become your tagging information link. Just add it Link to the website , inside the catalog information.

But if you really want to create a payment link from scratch, do a super quick sign up for Secure . By its system, Pag.ae , a payment link is generated in minutes.

Visit the PagSeguro website to create a business account. In it, you must enter your data and the category of your business.

After activating the account, select the option for PagSeguro Products , log in again and go to the Quick Sale screen.

Important tips

The store accounts are currently in a very complete process, and if you have been rejected, Instagram will not allow a further review.

For now, we do not know what the criteria are for approving and disapproving a store account, beyond the guidelines cited in the policies. Many times, we can follow everything that Instagram asks for and still be excluded. That's why we've broken down a few tips that were helpful during our test:

The Instagram account must be a business account and be linked to a Facebook page;

Your Instagram account must have content and lots of activity before you can request a store review. That is, post a lot and have real interactions with your followers before applying.

The content of both accounts must be real and well designed for manual reviews;

Having physical products as a sales category also counts towards the process;